Announcing Mindshift—a new way to drive innovation

It’s been four years since we started the Startup Guide book series… And after interviewing more than 2,000 entrepreneurs across the globe and publishing Startup Guide books in 18 cities worldwide, we asked ourselves: Why not help companies harness innovation and fuel growth by tapping into our knowledge base about startup ecosystems as well as our extensive network of entrepreneurs and experts?

Meet Mindshift by Startup Guide

Through customized ‘innovation journeys,’ Mindshift helps corporates develop an innovation mindset, explore new business models and learn about startups and emerging technologies that are relevant to their business.

We’re big believers that when a company’s mindset changes, it can affect everything from its processes and culture to its customer experience and long-term innovation strategy. The best way to transform your way of thinking is to get out your comfort zone, explore new environments and meet people who are driving innovation.

That’s why Mindshift offers 3 to 5-day customized innovation journeys that include visiting companies renowned for their forward-thinking approaches, meeting with the coolest startups in a particular industry as well as getting face-to-face time with various innovation experts. Last but not least, there are hands-on workshops where you’ll get to learn how to put innovation strategies, design thinking tactics and startup collaboration tools into practice.

But don’t just take our word for it…

Leading French fashion retailer KIABI recently got a taste of the future of fashion retail with our 5-day customized innovation journey in Scandinavia. KIABI was looking to explore new business models and technologies with the potential to transform the fashion retail experience and the innovation journey ignited a new company mindset that led to the launching of its very own intrapreneurship lab. Read more.

In a nutshell, our team has 50 years of combined entrepreneurial experience and we want to help your company develop a long-term innovation strategy and identify new business opportunities.

Ready for a mindshift that drives growth? Tell us more here and we’ll give you a sneak peak to what your tailored innovation journey would look like.