Say hello to our first book in the U.S. of A.!

New York City’s startup scene

Yes, you saw it right. We’re bringing our guidebooks across the pond! We’re super stoked that our first book in the U.S. will be putting a spotlight on New York City’s startup scene, one of the most diverse and creative startup ecosystems in the world.

Packed with city essentials, practical information, insightful tips and in-depth interviews, Startup Guide New York is the first-ever entrepreneurial handbook dedicated to the city’s vibrant startup scene. Based on traditional guidebooks that can be carried around everywhere, the book will guide, empower and inspire New Yorkers to transform their business ideas into reality.

With New York’s tech scene growing and the future of print books is looking up again, it’s the perfect time to bring an insider’s guidebook to the Big Apple.


Come along for the ride!

Want to co-create the book with us? Tell us who you want to be featured by nominating your fave startups, investors, accelerators, colleges, spaces and experts here. But don’t wait, because you only have until May 14th to have your say.

For Startup Guide New York, we’ve partnered with Tech:NYC, who will be the main project facilitator and supporter, while the main sponsor for the project is SAP Next-Gen, a global, purpose driven innovation community with its flagship in New York.

“New York is a world city with some of the strongest voices and stages for purpose driven entrepreneurship,” Ann Rosenberg, SAP SVP and Global Head of SAP Next-Gen, said. “It is clear that one of the most disruptive global startup scenes is emerging in New York, with a focus on ‘innovation with purpose’ linked to the 17 UN Global Goals.”

“With the SAP Next-Gen flagship in New York and our global reach, we can foster connections among startups and SAP customers in New York and beyond, with a worldwide ecosystem of 378,000+ customers in 180 countries; 3,500+ educational institutions in 113 countries; accelerators; venture firms; purpose driven partners; and governments and institutions,” Rosenberg added, “From purpose comes trust, and SAP Next-Gen looks forward to collaborating with Startup Guide New York to foster purposeful connections that lead to trust, and to accelerated solutions to the SDGs.”

startup guide new york nominations

Be the first (and claim your bragging rights ;)! And pre-order the book now to save 20% off your purchase.

For more info, take a peep at our press kit here.